Hello, I'm Shannon

About Shannon

Shannon Banks, Managing Director of Be Leadership, is an experienced coach, facilitator and consultant. She has a particular expertise in team coaching and was the first Action Learning coach certified in the United Kingdom by the World Institute for Action Learning (WIAL). As one of only 10 coaches globally to obtain the Master Action Learning Coach qualification, Shannon frequently teaches the Action Learning Coach Certification courses held in Britain and uses action learning coaching to support her clients in creating sustainable cultural change. She is also a WIAL Board Member since 2015 and is Chair of the Institute’s Committee for Fundraising, Scholarships and Grants. Shannon holds a Master’s Degree from the University of Birmingham, England. She also has completed an executive coaching certification with the NeuroLeadership Institute and is accredited as an ACC with the International Coach Federation.


Shannon has extensive experience in consulting across all aspects of people strategy. With a corporate leadership background that spans product development, product marketing, planning and HR, Shannon brings a unique perspective that ensures all people challenges are looked at through a broader business lens.


Working directly with the client to create custom solutions to meet business needs, Shannon designs and delivers impactful development experiences for global executives and senior high-potential leaders. With a focus on experiential learning and business impact, Shannon’s award-winning programs are dynamic and high energy, accelerating participants’ readiness for future leadership.


Shannon is a trained and experienced coach, with more than a decade of experience providing coaching to executives and high-potential talent in multi-national organizations. In additional to traditional executive coaching, Shannon specializes in Action Learning, an experiential approach that provides the framework and methodologies to advance social leadership skills while solving complex business challenges.

Shannon is the proud recipient of a number of awards for her work, across the areas of innovation, collaboration, program design and leadership skills.


2017 Best Business Woman in Business Services Finalist

Awarded to the best female owned business in Professional Services

2013 Best Practice Institute Top Practitioner Award

Awarded for work in Talent Management

2011 EFMD Excellence in Practice Award

Awarded for collaboration with Emerging World

2010 Microsoft Circle of Excellence

Platinum Club, Microsoft’s highest award for achievement

2010 Optimas Award for Corporate Citizenship

Awarded for development of program in emerging markets

2010 WIAL Outstanding Organization Award

Awarded for innovation in Action Learning

2003 Microsoft Values Role Model

Awarded for exemplary people leadership

Shannon is a sought-after public speaker and has given talks and run workshops at a number of global events.


WBECS Pre-summit Speaker, Global, 2018

Webinar on future leadership skills

WIAL Global Conference, Shanghai, 2017

TED-style talk on value of coaching culture

Happy Workplaces Conference, London, 2015

TED-style talk on moving from connectivity to connection

HR Vision Conference, London, 2014

TED-style talk on leading with vulnerability

Best Practice Institute Board Meeting, London, 2013

Presentation on design and delivery of Front Lines program

Organization Development World Summit, Budapest, 2010

Experiential workshop on social action learning

EDHEC MBA Program, Nice, 2009-2011

Talks on breakthrough leadership and personal journey

Prior to consulting, Shannon spent 17 years with Microsoft in a variety of leadership roles across the business and HR, with responsibilities managing globally distributed, multi-functional teams. Most recently, she served as Talent Management Director for Western Europe. She was Microsoft’s global thought leader for Action Learning and partnered with Emerging World in the development of Front Lines, an award-winning experience that links learning directly to business impact through work with partners in the developing world.

Shannon lives outside of London with her husband and 12-year-old daughter Madeline. She is active in her local community and volunteers with the Runnymede Food Bank.